I've sat idly by watching Google wage wars on first web directories, then it was sites that bought links on site such as blogs (although they didn't blacklist those sites, just removed all the link juice), and then recently sites that secretly install spy-ware onto your computer. This is all good and well on the surface, after all, who wants spy-ware on their PC? And what good are web-directories that accept any MFA (made for AdSense) site under the sun? But my question is, where does it all stop?
I'm sure we're all aware that Google is buying up many websites around the Internet. Orkut and YouTube to name 2 of them. But what happens when Google has full control of website's fates? They can simply blacklist them on Google and your website ceases to rank in Google. Would Google ever remove competitors sites from Google, or do people trust Google enough to not go that far with things? After all, they could do it under the cloak of many various reasons - whether they're bonafide reasons or not is another question.
Will Google one day own the entire Internet? Are they getting too much influence on the web? I don't quite know myself, maybe Google are the good amongst all the evil, or maybe Google initially started out with all good intentions, but are not sure where to draw the line.
The man who comes back through the Door in the Wall will never be quite the same as the man who went out.