Italian brand Moncler granted Bruce Weber total creative freedom in order to shoot their latest Fall/Winter ad campaign. So what did they get? Bruce lying in bed in a pile of cameras and dogs, cheap moncler jackets and a group of shirtless male models pushing a huge ball made of the new Moncler collection up a hill. The adorable dogs also looked quite fashionable wearing the Moncler jackets.
Created in 1952 in Grenoble, France by Rene Ramillon, the brand name of Moncler is adapted from a small village named Monastier de Clermont near Grenoble. The range of Moncler includes jackets, accessories, sweaters, T-shirts, pants etc. Moncler has even a full range for kids. Moncler jackets have quite made a noticeable high stance owing to the style and quality on offer. The New York Times said it best when they summed it up as, "[the campaign] reminds us that advertising can often be more directional than editorial, Rather than going the traditional route, Weber, working with Moncler owner, Remo Ruffini, decided to go with another angle in an effort to balance their hip image with fashion style. Among the executions: Weber had custom designed Moncler coats made for his Golden Retrievers, had several Moncler jackets made into a giant ball, and took a self portrait of himself in bed surrounded by cameras with what looks moncler jackets sale like a vintage Moncler suit in the background. and are excited to see his latest with outerwear brand. WWD explains more.